Horizontal Marketing
When two companies producing different products jointly market their products. Sometimes horizontal marketing is referred to as symbiotic marketing.
Investerms News
- Shamrock Takes Aim at Mobile Mini in 13D Filing
Mobile Mini, Inc. (MINI), a provider of portable storage solutions in North America and the United Kingdom, may face some opposition from an activist hedge - Steel Partners Makes Move on Adaptec
Adaptec Inc. (ADPT) is facing increased pressure from an activist hedge fund that derailed its previously planned merger in 2007 and now wants to stop - Ackman Changes Up Target Stake
Target Corporation (NYSE: TGT) shares fell marginally after Bill Ackman’s Pershing Square changed up its stake in the retailer. As a result of the transaction, - Hedge Fund: FiberNet Worth more than $14.50 per Share
FiberNet Telecom Group, Inc. (FTGX) may face some opposition after a large shareholder brought up concerns in a letter to the board that appeared in - Chinese Internet Stock to Benefit from Recovery
Sohu.com Inc. (NASDAQ: SOHU) and Baidu Inc. (NASDAQ: BIDU) could be two key beneficiaries of a Chinese economic turnaround, as strong growth rates stand to - Boots & Coots Fall Could Mean Opportunity
Boots & Coots International Well, Inc. (AMEX: WEL) shares are trading lower after the company reported lower net income in the first quarter, but some - Ackman’s Proposal Benefits Shareholders
Target Corporation (NYSE: TGT) has been engulfed in a proxy battle for the past few months with Bill Ackman’s Pershing Square. The activist hedge fund - Newspapers Hit by Earnings, Buffett Comments
The New York Times Company (NYT), News Corporation (NWS), Gannett Co., Inc. (GCI), The Washington Post Company (WPO), and other newspaper companies moved lower after - Education REITS Could See Strong Upside
Shares of American Campus Communities, Inc. (ACC) and Education Realty Trust, Inc. (EDR) surged higher after the American Campus unveiled higher earnings, while bullish home - Notable Analyst Upgrades, Downgrades and Comments for April 20, 2009
Baidu.com, Inc. (BIDU), LDK Solar Co., Ltd. (LDK), Apple Inc. (AAPL), Yahoo Inc. (YHOO), and Amazon.com, Inc. (AMZN) all received notable analyst upgrades, downgrades or